In my eyes, CRM stands for crazy, real magic.
While at Commonwealth//McCann, I gained quite a bit of experience working on various email deliverables for vehicle launches within my role on the CRM team. It's no lie that ever since then, I've become a full-fledged CRM nerd.
Some of the coolest digital CRM projects I worked on include a number of email touches for the launch of the 2016 next-generation Camaro and 2017 Corvette Grand Sport. Take a gander at them below.
2016 Next-Generation Camaro Email
2017 Corvette Grand Sport Email